Protecting Thailand's Future.
One Helmet at a Time.

Our Mission is simple: We conduct road safety education in schools, distribute free TIS Certified helmets and reward children for wearing their helmets.

The Urgent Reality on Thailand's Roads

Motorcycle accidents are a leading cause of death and injury in Thailand,
especially for our children. The statistics are staggering.

Highest Fatality Rate

Thailand has one of the world's highest road traffic fatality rates, and the highest for motorcycle-related deaths, with nearly 60 deaths a day.

Children at Risk

Tragically, around 2,500 children and young people die in motorcycle accidents each year. Many of these deaths are preventable.

A Demographic Challenge

With Thailand facing a rapidly declining birth rate, protecting the next generation is more critical than ever for the country's future.

Prevention is Key

A staggering 84% of motorcycle injuries are preventable with the proper use of a quality helmet. It's the single most effective way to save a life.

The Ongoing Crisis: A Live Look

These numbers are not static. They represent real children and a future we must protect. The counters below update in real-time based on 2025 statistics for Thailand.

Children Disabled This Year

Based on a rate of 208 per day.

Children Killed This Year

Based on an average of 2,500 per year.

Thailand's Economic Time Bomb

Thailand's current population is ~72 million. With a low birth rate and the current rate of preventable accidents, the projection is catastrophic.

76,000+ Disabilities / Year

A child's disability often forces a parent to leave the workforce to become a full-time caregiver.

2,500+ Deaths / Year

Tragically removing future workers, consumers, and taxpayers.

The Cost of Inaction vs. The Power of Prevention

Use the sliders to see how protecting children transforms Thailand's future.

Projected Population

72.0 M

Economic Burden

฿0.0 T

Projection Year:

2025 2085

Child Helmet Usage: %

~5% (Current) 100% (Our Goal)

Our Response: Making a Tangible Difference

Helmets Donated

Known Lives Saved

Schools Educated

World Record

for Road Safety Education in one day

Our Ultimate Goal

12.2 Million Helmets

Across Thailand, ensuring every child has the protection they deserve.

Our Generous Sponsors

We are incredibly grateful to the partners who make our mission possible.

A Community of Heroes

Our innovative rewards program turns safety into a fun, community-wide adventure! It's not just for kids—anyone wearing a helmet can participate. By visiting local participating merchants, whom we call "Hero Stops," you can earn points and redeem them for real rewards on the spot.

Visit "Hero Stops": Get rewarded for being safe at local shops and cafes.
Support Local Business: The program drives customers to our merchant partners.
Gamified for Fun: Kids can track progress, play games, and earn badges in their dashboard.

Explore the Rewards Program

Happy Thai boy smiling while wearing a new motorcycle helmet

Join the Adventure & Win!

Our mission is a community effort! Join us at our events or connect online for a chance to win helmets and other great prizes.

Upcoming Events

4 NOV

Melbourne Cup

Special charity event

13 NOV

Cocktails for a Cause

Fundraising night

21-22 NOV

Khao Yai Harley Days

Community Ride & Safety Event

Promotional graphic: Win prizes on social media with Helmet Heroes Thailand

Become a Helmet Hero Today

Your donation directly funds certified helmets and vital safety education for children across Thailand. Choose a sponsorship level below to see your impact.

Sponsor a Hero

฿700

Provides one child with a high-quality, TIS Certified helmet.

Protect a Classroom

฿21,000

Provides 30 children with TIS Certified helmets and a dedicated road safety workshop.

Protect a Class

Champion a School

฿140,000+

Protects a school of 200+ students with helmets and a school-wide safety assembly.

Champion a School

Champion a Large School

฿700,000+

Protects a large school of 1000+ students with helmets and a comprehensive safety program.

Champion a Large School

Looking to sponsor in larger numbers?
We'd love to partner with you.

Rick Brown

Founder, Helmet Heroes Thailand

Our Founder

"I was bullied as a teen, my brakes were sabotaged and I ended up left for dead in a ditch. I wasn't wearing a helmet and have suffered from spinal trauma and PTSD ever since."

"I live in Thailand, this is my community and I saw a problem I needed to solve. Helmet Heroes was born from a simple belief: every child deserves to be safe. This isn't just a charity; it's a community-driven mission to protect the future of this beautiful country, one child and one helmet at a time."